Yikes it's been a while. Y'all were probably worried about us. I get it. Fret not, we're still here and we've been having a heck of a time.
Growth is a funny thing. It's a sought after thing. It's what businesses do. We grow. Sometimes we grow fast, and sometimes we grow slow. Our last post we gushed over our new partnership with VNDR, and we're still gushing. Here's the quick version of our ride with them so far:
- September 2024 - VNDR enters the chat.
- December 2024 - Stiff Upper Lip is available in 30+ LCBOs
- April 2025 - Stiff Upper Lip is available in 60+ LCBOs, from Ottawa to Windsor and a lot in between, and selling a few hundred bottles/month
- July 2025 - We're trying to keep up with demand, and projecting to be in 100+ stores by the end of 2025.
I'm not a percentages guy, but going from 10 stores to 100 stores in a year is a solid accomplishment.
Growth is crunchy. Cashflow is underappreciated. We've learned that money is fleeting and probably fake.
Going into this we knew business could be hard, and success even harder. We've convinced ourselves that we're having fun and through all the ups and downs, we're very appreciative for the continued support from those who believe in our venture.
To growth! And other crunchy things,
The Old Sons